MindUP at the Historic Minardi Day 2021
29 August 2021


Riccardo was present at the Minardi Day 2021 edition. The MindUp method was born in the world of motorsport: Lorenzo Baldassarri (MindUP co-founder with Riccardo) developed the protocol by working with one of the current most highly rated drivers in Formula 1 during his formative karting years.The motorsport roots give substance and practicality to the MindUp method: data driven, performance focused.




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