Small and Mid Sized companies and the effective playing offence strategy in a downturn ...
Posted by Riccardo Paterni on 17/03/2021

Small and Mid Sized companies and the effective playing offence strategy in a downturn ...

A well articulated, historically extensive and in-depth quantitative and qualitative research shows why and how 'playing offence' in a downturn is the most effective strategy for SMEs. 

(Harvard Business Review article)

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