The overall Motorsport Industry is increasingly becoming a reference for innovation and knowledge transfer utilised in many other sectors. Organisations such as McLaren Applied Technologies or Williams Advanced Engineering have been developing healthy business through projects related to this emerging field. 


We are currently researching the field, also through our work-in-progress book "Fast Track Innovation. Motorsport and Automotive Management Inspiring Organisational and Process Innovation in Business" and, together with colleagues in the United Kingdom as Dr. Tim Angus Honorary Research Fellow Centre for Business in Society Coventry University,  we are contributing to shape networks of business development within the industry including direct links to relevant international academic institutions.


We have introduced business concepts as ideas relevant to Motorsport Industry within the University of Pisa MBA program through meetings with supercar manufacturer, Luca Mazzanti, Manufacturer of the Mazzanti's Evantra and a presentation by the University of Pisa Formula Student programme. Dr.Angus has also made a presentation at the MBA focusing on the overall global Motorsport Industry with a particular reference to the United Kingdom one. Dr. Angus' presentation has been featured in the Italian edition of Motorsport.com (inclusive of PDF slides).


In September 2016 we have made a presentation at Regent's University in London regarding the topic and involving case studies relevant also to Italian Motorsport companies.The title of the presentation was "MOTORSPORT INDUSTRY: DRIVING INNOVATION AND INDUSTRY DIVERSIFICATION" . The link features an introductory article to the presentation as well as  downloadable PDF slides and a relevant article published by the Italian edition of Motorsport.com  (inclusive of the PDF slides).


At the link right below an additional article by with Gabriele Testi, Motorsport.com journalist, we contributed to write on the Italian edition of Motorsport.com by the title "This way McLaren and Williams are innovating the biomedical industry".


Given the presence of these dynamics, we utilise specific knowledge and networks to actively support the business growth of Motorsport Industry's organisations. We implement this through customised approaches to Organisational and International Business Development characterising our overall services.

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Our area of expertise is in ‘the business of motorsport’. 

We have an extensive knowledge pool, and business network, within global motorsport and have a track record in delivering world-class motorsport projects and business development support for motorsport SME’s. (Small and Medium Enterprises)


Our offer helps your company to develop concrete business by:


  • helping you identify what your company does well and what it finds more challenging finding pragmatic ways to manage around them; 
  • becoming aware on whether you are leveraging your know-how to maximum effect. We will  firstly help you identify your know how and secondly help identify where else in the marketplace it could be used;
  • helping your company to identify new opportunities to utilise your know-how in new sectors of the marketplace;
  • offering detailed help with market research for new marketplaces;
  • helping your company to leverage at best on your brand in new markets;
  • helping you sell your know-how, and relevant products and services, into international markets by utilising our extensive global motorsport network;
  • developing research and evaluation of economic development and innovation policy as it affects the motorsport industry and your business at the regional / national / international level;
  • initialising, setting-up and developing SMEs motorsport industry support networks and trade forums/conferences;

  • helping you to identify and access sources of funding to fuel your company growth.


For further information and queries: Riccardo Paterni

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It is our pleasure to welcome within the Synergy Pathways Motorsport Industry Dr. Tim Angus collaborating with us on projects relevant to Motorsport and Motorsport Industry analysis, research and developments on an international scale.



A summary of his expertise and experience follows:



Dr Tim Angus – Motorsport Industry consultant and Visiting Research Fellow, Centre for Business in Society, Coventry University, UK.


Tim has been working in the field of motorsport for over 20 years. He completed a PhD on the Italian Motorsport Industry in 2001. Tim’s three main areas of research expertise within motorsport are:

policy research on the economic impact of motorsport (both sport and industry) for government;

market intelligence on motorsport for the sport’s governing bodies and trade associations, and;

targeted market research for the global motorsport industry.


Tim’s clients have included the UK Government (UK Trade and Investment, Department of Trade and Investment, Department of Business, Innovation and Skills), various UK Regional and local Development Agencies, the FIA and various ASN’s, as well as independent businesses in the global motorsport industry.


Tim’s work has been widely featured in the specialist motorsport press and mainstream media. He has also featured as an expert interviewee for BBC Radio, The Economist, The Telegraph and the Financial Times and is co-author of the leading book on the global industry of motorsport:


Tim Angus co-autor of the book:


MOTORSPORT GOING GLOBAL.

The challenges facing the world Motorsport Industry.

This book provides the definitive economic study of the global motorsport industry. Drawing on a decade of research, and interviews with top industry executives and international commentators, the global grid of motorsport is analysed and world's national motorsport industries benchmarked. Motorsport Going Global concludes on scenarios for the global industry as it enters a new era of the market.



Tim has developed an unequalled knowledge of the real business of motorsport, having undertaken a wide range of research over the past twenty years. A short selection of this work is as follows:


 

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We are proud to be among the founding member of the Italian Motorsport Industry SMEs network RPM - performance engineering ( www.rpm-italia.org ) .

The formal network was founded in Modena on 12 March 2019 

Presented officially in Rome alongside the Rome ePrix on 11 April 2019 

Riccardo Paterni has been nominated RPM VP of Business Development. 

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News and updates relevant to activities we are involved in, click on the link for more in dept information:

OCTOBER 2022:  Samit Naik, Synergy Pathways, visiting DEFEXPO22 INDIA

OCTOBER 2022: Relevant international stage for Qarrar Firhand’s talent development supported by MindUP Enhancement Psychology ® integrated mental training 

SEPTEMBER 2022: MindUP integrated Mental Training boosting organizational development through focus on performance and motorsport values 

AUGUST 2022: MindUP Integrated Mental Training for very young athletes: the combination of performance, psychological and educational development thanks to Enhancement Psychology in karting 

MAY 2022: Conference within Autopromotec 2022 trade show, a time for opportunity and growth within change inspired by motorsport values ...

APRIL 2022: The New Era of Individual and Organizational Performance to Create Innovation and Value 

FEBRUARY 2022: MINDUP SRL BECOMES RPM NETWORK MEMBER

FEBRUARY 2022: RPM FIRST GENERAL ASSEMBLY 2022. ACTION TIME!

JANUARY 2022: RICCARDO PATERNI BECOMES MEMBER TO THE RUOTE CLASSICHE CLUB PRATO

JANUARY 2022: THE ITALIAN CLASSIC MOTORSPORT MAGAZINE 'PADDOCK' FEATURES A REPORTAGE ABOUT MindUP: "BRAIN POWER"

NOVEMBER 2021: MINDUP - Enhancement Psychology: INTEGRATED MENTAL TRAINING IN MOTORSPORT FOCUSED ON PERFORMANCE AND DRIVEN BY DTA FOR THE ENHANCEMENT OF INDIVIDUAL SKILLS

NOVEMBER 2021: A ROAD MAP FOR THE ITALIAN E-VALLEY FROM THE VALUES OF THE MOTOR VALLEY TRADITION

NOVEMBER 2021: RPM GENERAL ASSEMBLY 2021: REIGNITING A FOCUS OF DEVELOPMENT AND WELCOMING NEW MEMBER REINOVA

OCTOBER 2021: CONFERENCE: E-VALLEY. THE TRANSITION TO ELECTRIC IN THE LAND OF MOTORS

AUGUST 2021: MindUP AT HISTORIC MINARDI DAY 2021

AUGUST 2021: MindUP IN SEARCH OF YOUNG KARTING TALENTS

JULY 2021: THE MOTORSPORT ROOTED MENTAL TRAINING PROGRAM MINDUP IS LAUNCHED

JULY 2021: MOTORSPORT GLOBAL CONTRIBUTION TO ECONOMY AND COMMUNITY DEVELOPMENT: A NEW RELEVANT REPORT FROM THE FIA

JUNE 2021: SYNERGY PATHWAYS MOTORSPORT INDUSTRY, MOTORSPORT NEXT, JUNE 30TH 2021 - INTRODUCTORY VIDEO

JUNE 2021: RICCARDO PATERNI INTERVIEWED BY THE MAGAZINE TOSCANA ECONOMY IN HIS ROLE OF RPM NETWORK BUSINESS DEVELOPMENT VICE PRESIDENT

June 2021:  DR. TIM ANGUS AND RICCARDO PATERNI ON THEIR ACTIVITY IN SYNERGY PATHWAYS RELEVANT TO MOTORSPORT AND MOTORSPORT TECHNOLOGY TRANSFER BUSINESS DEVELOPMENT

June 2021: RICCARDO PATERNI AT THE DIRECTING BOARD OF MOTORSPORT NEXT EVENT PRE-PRODUCTION

May 2021: SYNERGY PATHWAYS WILL PARTICIPATE TO MOTORSPORT NEXT INDUSTRY INNOVATION AND TECHNOLOGY TRANSFER GLOBAL FORUM 

May 2021: MindUp - ENHANCEMENT PSYCHOLOGY PROJECT LOGO IS LAUNCHED!

May 2021:  RICCARDO PATERNI AND Lorenzo Baldassarri LEAD SESSIONS ON STRESS MANAGEMENT TOPIC AT UNIVERSITY OF PISA MASTER. THE RELEVANT SCIENTIFIC PROTOCOL HAS BEEN DEVELOPED WITHIN MOTORSPORT... 

February 2021: SYNERGY PATHWAYS AND REDWAY TECHNOLOGIES SHAPING MOTORSPORT DRIVEN INNOVATION IN HUMAN PERFORMANCE IMPROVEMENT 

February 2021: SAMIT NAIK IS PRESENT AT IDEX 2021, INTERNATIONAL EXHIBITION AND CONFERENCE ON DEFENCE, IN ABU DABHI PROMOTING MERIN TECHNOLOGY TRANSFER AND INTRODUCING TANKONIA 

February 2021: SAMIT NAIK IS PRESENT AT AERO INDIA TRADE SHOW IN BANGALORE-INDIA PROMOTING TECHNOLOGY TRANSFER DEVELOPED BY MERIN 

November 2020: RICCARDO PATERNI HAS LEAD A SEMINAR AT THE PISA UNIVERSITY ON THE MOTORSPORT INDUSTRY TOPIC: RPM NETWORK AS A CASE STUDY

October 2020: SYNERGY PATHWAYS PARTICIPATES TO RPM'S OCTOBER 2020 GENERAL ASSEMBLY AT THE NEW OPERATIONAL HEADQUARTERS IN AUTOPROMOTEC

June 2020: SYNERGY PATHWAYS ORGANISES A WEBINAR FOCUSING ON MOTORSPORT ORGANISATIONAL BUSINESS MODELS ON THE TOPIC "ORGANISATIONAL IDENTITY, BUSINSS SCENARIOS AND STRATEGIES: THE FOUNDATIONS FOR THE RESTART"

April 2020: SYNERGY PATHWAYS LEADS RPM CONFERENCE DEBATE: RPM FOCUSES ON SILVERSTONE TECHNOLOGY CLUSTER EFFECTIVE DYNAMICS OF GROWTH

April 2020WEBINAR MOTORSPORT INDUSTRY CULTURE AND CAREERS INDIAN UNIVERSITY NMINS

April 2020: SYNERGY PATHWAYS MOTORSPORT INDUSTRY ORGANISES AND MODERATES A DEBATE REGARDING THE FUTURE OF THE MOTORSPORT INDUSTRY POST THE PANDEMIA 

April 2020: SYNERGY PATHWAYS MOTORSPORT INDUSTRY ORGANISES AND MODERATES A DEBATE ABOUT FINANCIAL TOOLS TO OVERCOME THE SLOWDOWN FOR RPM COMPANIES CAUSED BY THE PANDEMIA

February 2020: SYNERGY PATHWAYS IN DEFEXPO 2020 INDIA MEETINGS 

January 2020: GOING TO THE ROOTS OF MOTORSPORT BUSINESS RESEARCH AND DEVELOPMENT 

December 2019: RPM THIRD GENERAL ASSEMBLY, WISHING HAPPY HOLIDAYS AND A PROSPEROUS 2020!

November 2019: SYNERGY PATHWAYS MOTORSPORT INDUSTRY AT THE MOTORSPORT GAMES WITH RPM

October 2019: SYNERGY PATHWAYS MOTORSPORT INDUSTRY IS REPRESENTED BY RPM AT A TRADE SHOW IN CHINA

September 2019: RPM GENERAL COUNSEL HOSTED IN MARANELLO AT ANDREOLI & CO. SRL

July 2019: RPM WEBSITE GOES LIVE! 

April 2019: RPM SUCCESSFULLY LAUNCHED IN ROME ALONGSIDE THE EPRIX

March 2019: THE RPM PERFORMANCE ENGINEERING NETWORK BECOMES A REALITY 

June 2018: THE ITALIAN MOTORSPORT INDUSTRY ECOSYSTEM NETWORKS 

June 2018: MOTORSPORT TAKES CENTER STAGE AT INTERNATIONAL CONFERENCE ON KNOWLEDGE MANAGEMENT AND INNOVATION 

April 2018: ITALIAN MOTORSPORT NETWORKS (Italian language)

January 2018: A NEW EBOOK EDITION OF A BOOK THAT SHOWS HOW MOTORSPORT IS A TRAILBLAZER TO ORGANISATIONAL GROWTH DYNAMICS ... "INNOVATION FULL THROTTLE!" (Italian language)

April 2017: MANAGING KNOW HOW AS AN ASSET TO BUSINESS GROWTH 

September 2016: CONFERENCE AT REGENT'S UNIVERSITY LONDON - MOTORSPORT INDUSTRY: DRIVING INNOVATION AND INDUSTRY DIVERSIFICATION 

July 2016: RICCARDO PATERNI INVITES DR. Tim Angus TO TALK ABOUT THE GLOBAL MOTORSPORT INDUSTRY AT THE UNIVERSITY OF PISA MBA